Quick Takeaways: Why It Matters? The launch of Neonorm Dog extends Jaguar Health’s plant-based Neonorm franchise from production animals (foals and calves) into the companion-animal market, giving it a non-prescription, non-antibiotic option for dog owners s...
Quick Takeaways: Why It Matters? Petwealth’s partnership with Kennel Connection aims to embed molecular (PCR) health screening directly into boarding, daycare, grooming and training facilities- places pets already visit regularly- so owners get earlier, actionable hea...
Quick Takeaways: Why It Matters? The FDA’s Emergency Use Authorization for Simparica Trio to treat New World screwworm (NWS) larvae in dogs gives veterinarians a convenient, oral option that can be used alongside existing livestock tools (e.g., Dectomax...
Quick Takeaways: Why It Matters? IDEXX’s Catalyst proBNP brings a well‑known heart‑disease blood test into the vet clinic with results in minutes, so vets can spot hidden heart problems, decide quickly in breathing emergencies, and monitor patients without waiting day...
Featured Article Cover Story Research Development Product Launch Clinical Trial Results The Farmer’s Dog to Acquire Woof, Expanding Into Canine Wellness and Enrichment Strategic Acquisition The Farmer’s Dog will acquire Woof, the pet wellness company behind functional enrichment products s...
Quick Takeaways: Why It Matters? Combining a subscription meal platform with Woof’s refillable enrichment systems (like the Pupsicle) should raise average customer lifetime value, improve retention, and create more cross-sell opportunities in a competitive DTC pet market. Keeping Woof as a...
Quick Takeaways: Why It Matters? If the science holds up, this could open a future premium category for hypoallergenic dogs and related breeding or licensing programs, creating new value in the pet biotech space while also raising major regulatory, ethical, and animal-welfare h...
Quick Takeaways: Why It Matters? The launch should help Zomedica make PulseVet easier to use in everyday practice by improving patient and staff comfort, potentially reducing anxiety-driven resistance and making clinics more willing to adopt or keep using shock wave therapy for equine and ...
Quick Takeaways: Why It Matters? By unifying Saladpet and Dogibogi under Kinfora, LIMPID should improve user retention, cross-sell higher-margin nutrition products, and gather denser longitudinal data that can support its “digital twin” ambition and future AI biomarker work in chronic dise...
Quick Takeaways: Why It Matters? Parnell’s 50 mL PropofolVet Multidose should help veterinary practices match vial size to procedure volume, cutting waste and improving inventory efficiency while keeping the same propofol use cases and 28-day, no-refrigeration convenience. Marketwise, the ...
