The European Medicines Agency (EMA) is continuing to accelerate innovation in animal healthcare, with its 2025 veterinary approvals reflecting strong momentum across poultry vaccines, companion animal therapeutics, livestock disease prevention, and aquaculture solutions. The latest wave of...
Quick Takeaways: Why It Matters? Kennel Connection is turning routine pet care venues into access points for clinical‑grade diagnostics by embedding Petwealth’s at‑home PCR testing and AI insights directly into its management software used by thousands ...
Quick Takeaways: Why It Matters? Elanco is extending its Advantage franchise into the collar segment with an over‑the‑counter, one‑size, water‑resistant dog collar that kills fleas and ticks and repels mosquitoes for four months, meaning most pets need only three collars per ye...
Quick Takeaways: Why It Matters? SmartTag turns vaccine tags into a digital tether between pets and their home clinics, giving owners instant, scan-based proof of vaccination while offloading verification requests and gap-identification to VetVerifi’s networ...
Quick Takeaways: Why It Matters? By extending Bravecto Quantum’s label to cover Asian longhorned and Gulf Coast ticks for a full 12 months, Merck further differentiates the product as the longest‑lasting, broadest‑spectrum injectable parasiticide available exclusively...
Quick Takeaways: Why It Matters? HereFurYou strengthens Thrive’s membership value by adding always-on clinical support, making its ecosystem more “sticky” versus standalone brick-and-mortar clinics and insurers. By absorbing a portion of afte...
Quick Takeaways: Why It Matters? The VOHC seal gives Vetradent Dental Wipes strong clinical credibility, making vets more likely to recommend them as a trusted home-care option. By adding another VOHC-approved product, Dechra deepens its positionin...
Quick Takeaways Why It Matters? The partnership deepens Wagmo’s value proposition by bundling tangible smart devices with its insurance and wellness offerings, making plans more “sticky” and differentiated versus traditional pet insurers. By extending GPS and ac...
Quick Takeaways Why It Matters? The partnership allows GekkoVet to scale rapidly in a new geography by leveraging Royal Canin’s established veterinary relationships, positioning its AI platform as an embedded part of day-to-day clinical practice. For R...
Quick Takeaways Why It Matters? The merger creates one of the most integrated players in animal health, combining physical distribution, practice software, and pharmacy services into a single, tech-enabled platform that can embed itself deeply in veterinary workflows. Vet...
