Quick Takeaways: Why It Matters? IDEXX’s Catalyst proBNP brings a well‑known heart‑disease blood test into the vet clinic with results in minutes, so vets can spot hidden heart problems, decide quickly in breathing emergencies, and monitor patients without waiting day...
Quick Takeaways: Why It Matters? The deal broadens PetIQ’s product mix into a higher-value mobility category that can be cross-sold through retail, e-commerce and distribution channels, potentially increasing average basket size and strengthening PetIQ’s positioning as a branded pet health...
Quick Takeaways: Why It Matters? By giving associates instant access to licensed veterinarians who can offer guidance, treatment recommendations, and prescriptions when appropriate, the program effectively embeds tele-vet services into routine shopping, which can improve time-to-treatment ...
Quick Takeaways: Why It Matters? By pairing patented ProLong Technology, which bonds to gums and slowly releases active ingredients to control plaque and tartar, with a catnip flavor and “twist-and-lick” format, Tevra is positioning Vetality Brush Free Twist + Lick as a flagship product in...
Featured Article Cover Story Regulatory Updates Research Updates Product Launch Retail expansion Dechra Opens Global Headquarters in Boston Corporate update Dechra has opened its new global headquarters in Boston, strengthening its innovation footprint while supporting community programs t...
The US FDA’s 2025 animal health approvals highlight a transformative year for veterinary medicine, with major advances spanning companion animal therapeutics, livestock productivity, poultry health, parasitic disease management, diagnostics, oncology, and genetic innovation. The latest wav...
Quick Takeaways: Why It Matters? Volition is positioning Nu.Q Vet Feline as a potential first scalable, affordable blood test for feline lymphoma, with performance (86% sensitivity at 97% specificity) strong enough to support real-world screening, not just “rule...
Quick Takeaways Why It Matters? Kradle extends its brand from dogs into the under-served feline calming space, broadening its emotional wellness reach. The non-sedating, hemp-plus-herbs formula differentiates it from generic calming oils and treats. Covering bot...













